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 Community manager: mastering asia email list [web profession 
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Сообщение Community manager: mastering asia email list [web profession
For the first issue of this new series of articles on web jobs, I was interested in the job of community manager, a job that has been talked about a lot lately. I offer you useful information on this job and an interview with cathy magnien, community manager at modedemploi. For this first issue, do not hesitate to give me your feedback in order to develop the series towards what really interests you, good reading... With the emergence of asia email list and 2.0 services giving pride of place to user-generated content, brands increasingly need to control their image on these media and to have effective communication with their community. The community manager will thus be the ambassador of the brand and the guarantor of its e-reputation... Web marketing training job description... Surfing habits are changing: social media and exchanges between internet users are becoming increasingly important on the web.

Today we learn more and more about a brand before making a purchase or committing to a service. It has therefore become essential to monitor and manage your digital identity and online reputation. Brands realize this more and more, it is in this context that the profession of community manager was born. This will be the spokesperson for the brand, its role will be to initiate dialogue with internet users and to control the image of the brand on the web and in particular social networks. He will also be responsible for reporting important information asia email list to the departments concerned. Monitoring will be one of the key elements of the position... He will identify discussions on the brand (on social networks, blogs, forums, micro-blogging platforms, etc.) and intervene if necessary to counter the bad buzz and fuel positive discussions.

He will make the link between the brand and the internet users interested in it by dialoguing with them. Content is another key element of the position, indeed the community manager will have to regularly create all types of content (text, video, etc.) to feed online discussions. He will also have to ensure the content generated by internet users (ugc: user generated content) by reacting to interventions, providing information on the brand asia email list by animating the community of bloggers, twitter, facebook, etc. This position is quite often found in communication agencies but it is also increasingly present with advertisers. We also talk about… smo specialist (social media optimization), web community animator… training… generally, for this type of position, marketing training at bac+5 level is required… journalistic or editorial training may also be required.

The editorial and marketing aspects being important, a double skill can be a serious asset. Examples of assignments... Creation of events around the brand on the blogosphere and social networks, adequate management and asia email list after a bad buzz, discussion feed on facebook or twitter… qualifications and skills... Sense of listening and contact, in this regard a good address book and contacts can be appreciated, permanent state of alertness and taste for new forms of communication, reactivity, good writing, curiousity, diplomacy, seo knowledge: because of its nature to create links on the web, it can be interesting to have notions in natural referencing. Salary range... The profession being recent, few statistics exist on wages. The first estimates start at 25,000€ for a beginner profile and can go up to 40/50 k€ depending on experience and profile. Example of a asia email list job advertisement… community manager m/f – based in paris on altaide… you speak seth godin in the text, are addicted to blogs, videos, twitter, facebook,… so we are made for each other! Continuation of the announcement here .


22 янв 2022, 11:00
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